How COVID-19 has spurred home health and telemedicine

Guest: Dr. Josh Sclar, Chief Medical Officer, BioIQ

Host: Sam Meers, EVP, Practice Lead, Barkley

COVID-19 has altered the healthcare landscape dramatically. From the chaos of Covid hotspots where medical teams and facilities have been stretched to the limit, to the general apprehension people feel about visiting ANY medical facility. 

But there is almost always opportunity in chaos. When people are sheltering in place, opportunities for different healthcare delivery models present themselves. Such is the case in the category of home testing. 

In this episode of Modern Marketeers, we’ll examine the impact COVID-19 has had on home health and telemedicine and we request, require and receive treatment.

Have a comment or topic suggestion for a future episode of Modern Marketeers? Please email our producer, Michael Levine, at mlevine@barkleyus.com.

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